Insights

Ideas for revenue leaders

Get new articles in your inbox

No spam — just an email when we publish something new on Insights.

The Sales VP’s New Job: Managing Human Attention
SEPTEMBER 17, 2026

The Sales VP’s New Job: Managing Human Attention

AI gives sales teams more data, alerts, leads, and recommendations than ever. The new management challenge is deciding where human attention should go.

Read Article →
Sales Coaching Is Better When You Can See the Problem
SEPTEMBER 15, 2026

Sales Coaching Is Better When You Can See the Problem

Better sales coaching starts with better visibility. Sales VPs need to know whether the real issue is targeting, activity, follow-up, qualification, or execution.

Read Article →
Forecast Problems Usually Start Long Before the Forecast Meeting
SEPTEMBER 14, 2026

Forecast Problems Usually Start Long Before the Forecast Meeting

Bad forecasts usually begin with weak qualification, stale opportunities, and vague next steps. Better pipeline discipline creates better forecasting.

Read Article →
Stop Giving Every Sales Rep the Same Kind of Lead
SEPTEMBER 10, 2026

Stop Giving Every Sales Rep the Same Kind of Lead

Not every salesperson should get the same opportunities. Better lead routing can improve response time, rep effectiveness, and conversion rates.

Read Article →
Every Good Opportunity Needs an Owner—and a Clock
SEPTEMBER 8, 2026

Every Good Opportunity Needs an Owner—and a Clock

Strong sales opportunities lose value when they sit untouched. Sales VPs need clear ownership, response standards, and visibility into how old opportunities are.

Read Article →
The Sales VP’s Hardest Question: Why Isn’t This Rep Prospecting?
SEPTEMBER 4, 2026

The Sales VP’s Hardest Question: Why Isn’t This Rep Prospecting?

When a salesperson is not prospecting enough, the problem may be more than effort. Sales leaders need to separate motivation issues from process and targeting problems.

Read Article →
A Full Pipeline Can Give a Sales VP False Confidence
SEPTEMBER 3, 2026

A Full Pipeline Can Give a Sales VP False Confidence

A large sales pipeline can look healthy while hiding stalled, weak, or aging opportunities. Sales VPs need visibility into pipeline quality, not just pipeline size.

Read Article →
Your Sales Team Doesn’t Have a Lead Problem. It Has a Priority Problem
SEPTEMBER 1, 2026

Your Sales Team Doesn’t Have a Lead Problem. It Has a Priority Problem

Most sales teams already have plenty of accounts to pursue. The real challenge is knowing which opportunities deserve attention first.

Read Article →
Staying Ahead in Sales Takes More Than Better Tools
AUGUST 31, 2026

Staying Ahead in Sales Takes More Than Better Tools

AI can improve speed and productivity, but lasting sales advantage still comes from strategy, work ethic, judgment, and using better tools well.

Read Article →
Speed Is Becoming a Sales Advantage
AUGUST 28, 2026

Speed Is Becoming a Sales Advantage

Informed speed can create a real sales advantage. AI helps teams research faster, prioritize sooner, and act while the buying window is still open.

Read Article →
The Best Sales Tool May Be a Better Question
AUGUST 27, 2026

The Best Sales Tool May Be a Better Question

AI can give salespeople more information than ever. But the quality of the sale still depends on asking questions that uncover what really matters.

Read Article →
The Sales Process Still Needs Humans at the Hard Parts
AUGUST 26, 2026

The Sales Process Still Needs Humans at the Hard Parts

AI can research, summarize, prioritize, and prepare. But trust, discovery, judgment, negotiation, and complex decisions still require human sales skill.

Read Article →
AI Has Made Poor Sales Preparation Harder to Excuse
AUGUST 25, 2026

AI Has Made Poor Sales Preparation Harder to Excuse

AI can summarize accounts, surface signals, and prepare sales context in minutes. That raises the standard for how prepared salespeople should be before they engage.

Read Article →
The New Sales Skill: Knowing What Not to Chase
AUGUST 24, 2026

The New Sales Skill: Knowing What Not to Chase

AI gives sales teams more leads, data, and signals than ever. The real advantage is knowing which opportunities deserve attention—and which don't.

Read Article →
Your Competitor May Know About the Opportunity Before You Do
AUGUST 20, 2026

Your Competitor May Know About the Opportunity Before You Do

In modern B2B sales, the advantage often goes to the company that sees change first, understands its implications, and acts before competitors do.

Read Article →
AI Won’t Replace Salespeople. Salespeople Using AI May Replace Those Who Don’t.
AUGUST 19, 2026

AI Won’t Replace Salespeople. Salespeople Using AI May Replace Those Who Don’t.

AI is not replacing the need for sales judgment, relationships, and execution. But it is raising the productivity standard for every salesperson.

Read Article →
Sales Myth: Great Salespeople Can Sell Anything to Anyone
AUGUST 18, 2026

Sales Myth: Great Salespeople Can Sell Anything to Anyone

Great salespeople improve the odds, but they cannot manufacture need, timing, or urgency. The best selling still starts with the right customer at the right time.

Read Article →
Sales Myth: More Activity Means More Sales
AUGUST 17, 2026

Sales Myth: More Activity Means More Sales

More calls and emails do not automatically create more revenue. The real sales advantage comes from directing effort toward the right opportunities at the right time.

Read Article →
Building a Sales Growth Engine That Does Not Depend on Heroic Effort
AUGUST 14, 2026

Building a Sales Growth Engine That Does Not Depend on Heroic Effort

Sustainable sales growth comes from a repeatable system for targeting, timing, qualification, and execution—not from relying on a few heroic salespeople.

Read Article →
How to Focus Your Sales Team on the Opportunities Most Likely to Move
AUGUST 13, 2026

How to Focus Your Sales Team on the Opportunities Most Likely to Move

Not every target account deserves equal sales attention. Learn how to prioritize opportunities using fit, change, relevance, and timing.

Read Article →
Why the Best Sales Outreach Starts With the Prospect’s Business
AUGUST 11, 2026

Why the Best Sales Outreach Starts With the Prospect’s Business

The strongest sales outreach starts with what is happening inside the prospect’s business—not with a company pitch. Learn a simple framework for better B2B outreach.

Read Article →
How AI Can Save Salespeople Time Without Replacing Sales Judgment
AUGUST 10, 2026

How AI Can Save Salespeople Time Without Replacing Sales Judgment

AI can reduce sales research, summarization, and administrative work without replacing human judgment. Learn where AI helps most in the sales process.

Read Article →
Salespeople Should Spend More Time Selling—and Less Time Searching
AUGUST 7, 2026

Salespeople Should Spend More Time Selling—and Less Time Searching

Salespeople lose valuable selling time researching accounts, finding contacts, and sorting information. Learn how better sales intelligence can return that time to selling.

Read Article →
Stop Asking Salespeople Only How Many Calls They Made
AUGUST 6, 2026

Stop Asking Salespeople Only How Many Calls They Made

Sales activity matters, but call volume alone does not measure progress. Learn which sales metrics better reveal opportunity quality, execution, and revenue growth.

Read Article →
The Weekly Pipeline Review Most Sales Managers Should Be Running
AUGUST 5, 2026

The Weekly Pipeline Review Most Sales Managers Should Be Running

A productive pipeline review should create decisions, accountability, and next steps—not simply report deal status. Use this practical weekly framework.

Read Article →
Why Sales Pipelines Fill Up With Deals That Will Never Close
AUGUST 4, 2026

Why Sales Pipelines Fill Up With Deals That Will Never Close

Learn why weak qualification and stalled deals inflate sales pipelines—and how better management creates more accurate forecasts and stronger execution.

Read Article →
The Difference Between a Lead, a Prospect, and a Real Opportunity
AUGUST 3, 2026

The Difference Between a Lead, a Prospect, and a Real Opportunity

Learn the difference between a lead, a prospect, and a qualified sales opportunity—and why clear definitions improve pipeline accuracy and sales performance.

Read Article →
Early Opportunity Identification Only Matters If Sales Acts Fast
AUGUST 2, 2026

Early Opportunity Identification Only Matters If Sales Acts Fast

Finding a promising sales opportunity early creates a competitive advantage—but only when the sales team follows up before the buying window closes.

Read Article →
More Leads Will Not Fix a Weak Sales Pipeline
AUGUST 1, 2026

More Leads Will Not Fix a Weak Sales Pipeline

More leads do not automatically create more revenue. Learn why pipeline quality, qualification, timing, and sales execution matter more than lead volume.

Read Article →
Why Salespeople Cannot Monitor the Entire Market Themselves
JULY 31, 2026

Why Salespeople Cannot Monitor the Entire Market Themselves

Salespeople cannot consistently monitor hundreds of companies while managing active opportunities. Learn why market monitoring requires a dedicated process.

Read Article →
Title: Turning Public Information Into Better Sales Conversations
JULY 30, 2026

Title: Turning Public Information Into Better Sales Conversations

Public business information can reveal why a prospect may be ready to listen. Learn how sales teams can turn signals of change into relevant conversations.

Read Article →
What Are Signals of Change—and Why Do They Matter in B2B Sales?
JULY 29, 2026

What Are Signals of Change—and Why Do They Matter in B2B Sales?

Signals of change reveal when a target company may be entering a buying window. Learn what these signals are and how they improve B2B prospecting.

Read Article →
The Hidden Cost of Calling Companies That Are Not Ready
JULY 28, 2026

The Hidden Cost of Calling Companies That Are Not Ready

Poorly timed prospecting wastes more than sales time. It lowers response rates, weakens morale, inflates pipelines, and hides the real opportunity problem.

Read Article →
Why an Ideal Customer Profile Is Necessary—but Not Sufficient
JULY 28, 2026

Why an Ideal Customer Profile Is Necessary—but Not Sufficient

An ideal customer profile helps identify the right companies, but it cannot reveal which ones are ready to act. Learn why fit must be paired with timing.

Read Article →
What Causes a Company to Reconsider Its Current Suppliers?
JULY 27, 2026

What Causes a Company to Reconsider Its Current Suppliers?

Companies rarely change suppliers without a reason. Learn which business events create urgency, expose risk, and open the door to new sales conversations.

Read Article →
Why Most B2B Prospecting Happens at the Wrong Time
JULY 24, 2026

Why Most B2B Prospecting Happens at the Wrong Time

Many B2B prospects fit the ideal customer profile but have no reason to act today. Learn why timing is often the missing factor in sales prospecting.

Read Article →
The Sales VP’s Most Persistent Problem: Not Enough Qualified Opportunities
JULY 23, 2026

The Sales VP’s Most Persistent Problem: Not Enough Qualified Opportunities

Why do sales leaders struggle to produce enough qualified opportunities? The problem may be pipeline quality and timing—not salesperson effort or activity.

Read Article →
Installed Base Is Comfortable—Until It Isn’t
JULY 22, 2026

Installed Base Is Comfortable—Until It Isn’t

Relying too heavily on repeat business creates hidden revenue risk. Learn why companies should diversify their pipeline before a major customer leaves.

Read Article →
Why Good Sales Teams Still Struggle to Build Pipeline
JULY 22, 2026

Why Good Sales Teams Still Struggle to Build Pipeline

Learn why capable B2B sales teams can still struggle to build pipeline—and why better timing and opportunity identification may matter more than more activity.

Read Article →
The Best Time to Call Isn’t Monday Morning
JULY 22, 2026

The Best Time to Call Isn’t Monday Morning

Learn why the best time to contact a prospect is when the company is expanding, hiring, acquiring, opening a facility, or launching a product.

Read Article →
The Best Salespeople Don’t Prospect More. They Prospect Better.
JULY 22, 2026

The Best Salespeople Don’t Prospect More. They Prospect Better.

Learn why top salespeople focus on companies showing real buying signals—not bigger lists—and how better prospecting creates stronger, faster-moving pipelines.

Read Article →
Your CRM Doesn’t Have a Pipeline Problem. It Has an Opportunity Problem.
JULY 21, 2026

Your CRM Doesn’t Have a Pipeline Problem. It Has an Opportunity Problem.

Most CRMs are full of contacts who will never buy. Here's how to spot the ones who actually will.

Read Article →